Frequently Asked Questions

What is the Little Garden promotion?

Previously we’ve run Little Shop and Little Kitchen with mini collectables given away to customers with each $40 they spent. This year we’re running Little Garden where for six weeks from Monday 12 September to Sunday 23 October 2016, New World supermarkets around the country we’re giving away a Little Garden seedling kits with every $40 spent in-store. Spend excludes tobacco, cigarettes, gift card and Lotto purchases and Christmas Club top ups.

Who’s Little Garden for?

Everyone who is interested in growing their own vegetables and herbs, with one exception: the Little Garden seedling kits are NOT suitable for children under 3 as they contain small parts and may pose a choking hazard.

Where’s Little Garden happening?

At New World stores throughout New Zealand.

Why is New World/Foodstuffs running this Little Garden promotion?

We know from the success of past Little Shop and Little Kitchen promotions that shoppers love collecting mini-collectables. This year we wanted to do something to continue the little collectables theme and that would encourage young and old New Zealanders to learn and gain more understanding about where the food they eat comes from through sharing and experiencing the growing of their own food.

What is New World/Foodstuffs trying to achieve?

We know that more and more people are interested and involved in growing their own food. Kiwis are becoming increasingly aware of where their food is from and how it’s grown, and they care about what they eat and how this can help maintain a balanced and healthy lifestyle. Those who are parents also want to be role models for their children, and showing them how they can produce their own food is a fun way to do this.

What will kids learn?

Little Garden seedling kits will enable adults and kids to share the experience of growing their own plants. This should help kids learn about the power of nature, how plants grow, what they can grow and how they can add fresh herbs and vegetables to their meals.

What does it cost to get a Little Garden seedling kit?

For every $40 that’s spent in-store at New World during the period 12 September to 23 October, shoppers will be offered one seedling kit. That means, for example, a shopper who buys $80 groceries will get two kits, while one who spend $400 will get 10 kits.

No other hidden costs?

No, Little Garden seedling kits will be given away with your $40 purchase at New World. There is one Little Garden accessory that is available (while stocks last) for Little Garden collectors to purchase if they choose. This special limited edition Little Garden Collector Tray will cost $5 and can be used to keep all Little Garden seedlings tidy and in one place while they’re sprouting.

ABOUT THE LITTLE GARDEN SEEDLING KITS

What’s in each Little Garden seedling kit?

Each Little Garden seedling kit collectable includes:
1. A seed mat – a small number of seeds of the same plant type e.g. herb or vegetable, are embedded in biodegradable paper
2. A soil tablet – a brown dehydrated growing medium pressed into a compact round shape
3. A pot – a small, fully biodegradable seedling pot for putting the soil and seeds into
4. A label – a coloured cardboard label that will identify what’s growing in each pot

How many different seedling kits are there to collect?

In total there are 24 Little Garden giveaway seedling kits to collect i.e. 24 different types of seed, including 18 vegetables and 6 herbs. There will also be a bonus Little Garden seedling available for a limited time – a Petunia flower, when a customer makes a $1 donation, all of which will go to the Starship Foundation.

What are the 24 different herbs and vegetables?

• Vegetables (18): Broccoli, Cabbage, Capsicum, Carrot, Cauliflower, Celery, Cherry Tomato, Chillies, Eggplant, Kale, Leek, Lettuce, Radish, Spinach, Spring Onion, Rocket, Fennel, Cress
• Herbs (6): Basil, Chives, Dill, Mint, Parsley, Thyme

How many Little Garden seedling kits has New World got to give away?

In total, we have 8.2 million seedling kits to give to shoppers, when they spend $40 during the promotion. This is equivalent to around 340,000 full sets of 24 Little Garden seedling kit collectables.

Are these Little Garden seedling kits suitable for children?

The Little Garden seedling kits are not suitable for children under 3 because there are small parts that could be a choking hazard.
Adult supervision is required for all children, to reduce the mess, share the learning and to give the seeds a better chance of sprouting into plants through proper planting and care.

What are the Little Garden seedling kits made of?

• The pot is made of wood pulp and peat. It has no artificial additives and is bio-degradable.
• The seeds come from a Dutch company that buys quality seeds from around the world.
• The soil tablet is made of coconut husk.
• The seed identifying label is made from cardboard
• Each seedling kit comes in a cardboard wrapper with useful information and instructions.

Where do the Little Garden seedling kits come from?

• The pots were made in Denmark.
• The seeds come from a Dutch company that buys quality seeds from around the world.
• The soil tablets contain ingredients from Sri Lanka, but are produced in the Netherlands.

Are the seeds and/or soil tablet organic? Have any pesticides or other chemicals been used on them?

The seeds are organic and the soil tablets contain a small amount of fertiliser to help the seeds grow better. These have all been cleared by Biosecurity New Zealand.

Are the seeds imported?

Yes, the seeds come from a Dutch company which sources quality seeds from around the world.

Are the seeds and/or soil dangerous to our environment? Likely to pose a risk to our biosecurity?

No, the seeds, soil and pots have all been cleared by Biosecurity New Zealand. All the seeds are for plants which already grow in New Zealand, and the soil tablet is made of coconut husk. The seeds are not genetically modified.

ACTIVATING THE LITTLE GARDEN SEEDLING KITS / GROWING SEEDLINGS

How do I start using the seedling kits?

Instructions on what to do can be found on the inside of each Little Garden seedling kit cardboard wrapper and here

1. Put the soil tablet on saucer or in a container and pour 50ml (10 teaspoons) of water over it
2. With gloves on, use your fingers to mix the water into the soil, make a wet mixture and watch it expand
3. Use most of this to fill up the pot to within 2cm of top (about 2/3 full)
4. Place the seed mat on top of this – but don’t push down too hard
5. Put the rest of the soil on top and cover the seed mat
6. Wash your hands

Where do I put the little seedling pot once I’ve planted the seeds?

1. If you have purchased one of the limited edition Little Garden collector tray accessories you should put your planted seedling pot/s in here, otherwise:
2. Put the pot on a clean saucer and in a light, warm place. DO NOT put it in direct sunlight!
3. Check the soil in the morning and at night to ensure it’s not too dry. Try to keep the soil moist all the time.
4. Once a little plant appears, a seed has germinated!
5. After germination you can find instructions on the inside of the Little Garden seedling cardboard wrapper or online at LittleGarden.co.nz about when you can start repotting the little seedlings!

How do I repot the plants?

1. Make sure it’s the right time to repot your seedling! You can find instructions on the label, but also in the table on the collector tray.
2. Take a bigger pot with drainage holes in the bottom and fill it with soil for 2/3
3. Make a small hole in the soil and put the pot into it, and cover it with soil. The little seedling pot is biodegradable so will dissolve after a while, or you can remove the little pot if you choose, by pulling gently taking care not to damage the roots.
4. Wash your hands

How long will the seeds take to sprout?

With the right care and attention, most seeds should sprout within 1-2 weeks of being planted, though some may take up to 3 weeks. You can find the information to how and when to repot your seedlings on the Little Garden seedling kit cardboard wrapper, and on the Little Garden collector tray accessory if you’ve purchased one.

Do I have to put the whole seed mat in the soil?

Yes the seed mat is only small. Fill the little pot with the soil to 2 cm from the top. Place the whole seed mat on the soil and then fill the pot with the rest of the soil, covering the seed mat.

Can I put the seeds in a green house?

After you've planted the seeds into the little pots you can put the pots in a green house and this should help the seeds to sprout. Please water the little pots frequently at the beginning.

Can I put the seeds directly in the soil outside?

Yes, but for the best results it’s recommended that you put them in the little pot first until they germinate and sprout. After a little plant appears you can put them in the soil outside, but don’t put them anywhere that’s too cold or windy, and you’ll need to take steps to protect the seedling against pests e.g. snails.

Can I use potting mix instead of the soil tablet?

Yes, but it’s recommended you use the soil tablet because it’s been specially formulated to grow seeds.

Do I have to remove the seeds from the mat?

No, you shouldn’t remove the seeds from the little seed mat. The seeds should sprout from the mat, which is made from biodegradable paper.

How many times do I have to water them?

Once the seeds have sprouted into little plants, water them every 2 days. It's important that the soil isn’t too dry or too wet.

Do I have to use compost or plant food?

No you don’t but if you want to, you can use compost or plant food. However, it’s not necessary.

RE-POTTING / RE-PLANTING(into a bigger pot or the garden)

How do I know when to re-pot the plants into a bigger pot or the garden?

You can find the re-potting time for each seed variety on their specific cardboard wrapper and in the table on the Little Garden collector tray accessory if you have one. Most of the seeds should have sprouted into plants a couple of centimetres high and have some sets of leaves before you need to re-pot or re-plant and sometimes the roots may also have grown too big for the little pot supplied.

What do you mean “re-planting”?

Once the seedlings have sprouted and grown too big for the little pots we have provided as part of the Little Garden seedling kit, they will need to be re-planted in bigger pots or, if it’s warm enough, in your garden.

How do I re-pot my plants inside?

1. Find a bigger pot with holes in the bottom for drainage.
2. Prepare some potting mix by loosening and slightly wetting it.
3. Dig a hole about 5cm deep (or 3cm deep if removing the seedling from the little pot).
4. Put the entire little pot with the seedling in the hole. If removing the seedling from the little pot to re-plant, handle with care.
5. If planting multiple plants, make sure there are a few centimetres between each plant.
6. Make sure the original little pot is completely buried under the soil if you have left the seedling in the little pot to replant.

How do I re-plant my plants outside?

1. Find a spot that’s not too exposed to the weather.
2. Prepare the soil by loosening and slightly wetting it.
3. Dig a long hole about 5cm deep (or 3cm deep if removing the seedling from the pot).
4. Put the entire little pot with the seedling in the hole. If removing the seedling from the pot handle with care.
5. If planting multiple plants, make sure there are a few centimetres between each plant.
6. Make sure the original little pot is completely buried under the soil if you’ve left the seedling in the little pot to replant.

Can I put the re-potted plants outside?

Yes, as long as the temperature is warm enough. It should not be too cold, windy or freezing outside.

When can I put the little pots in the garden?

You can plant the little pots in the garden once the seeds have sprouted and are a few centimetres high. The best time for re-potting is set out on the cardboard wrapper for each Little Garden seedling kit. Don’t put them outside if it is still freezing cold outside at night.

Does it matter what sort of pot I use to re-pot the seedling?

No, just as long as it has drainage holes.

TROUBLESHOOTING

What if I keep getting the same Little Garden seedling kits from New World?

Unfortunately New World staff cannot tell what seed type is contained in each Little Garden seedling kit so distribution is entirely random. So if you get too many of the same seeds, perhaps you could try swapping them with a family member or a friend who is also collecting.

Why aren’t my seeds sprouting?

Most seeds should sprout within 1-2 weeks of being planted, though some may take up to 3 weeks. However some seeds may not germinate and if you’re still not seeing a seedling, it could be because:
• The soil hasn’t been wet enough OR has been too wet
• The seeds weren’t covered in enough soil
• The soil was packed down too tightly
• The pots were put somewhere too windy, which can harm the seeds.

Why is there mould on the pot/soil? And what to do about it?

The mould is caused by the moisture in the air. You can wipe it away with a tissue. It is not harmful.

The leaves of my plant are turning yellow, what should I do?

This suggests the plants have been getting too much sunlight. Try moving it or shading it from direct sunlight. You can also wipe the leaves gently with water when they are turning yellow, which may help.

Why are the roots of some plants outgrowing the pot?

If the roots are outgrowing the pot, it’s time to re-pot them.

I think insects are eating my plants, what should I do?

You could use a small amount of pesticide or speak to your local garden centre about other ways to protect your plants.

My child has just eaten some seeds – what should I do?

According to the National Poison Centre the risk of any issue is low. Their advice is to keep your child hydrated to ensure the seeds pass through easily.

My child has just eaten part of a soil tablet – what should I do?

According to the National Poison Centre the risk of any issue is low. Their advice is to maintain fluids for 24 hours, monitor normal bowel motions and check child doesn’t develop a temperature.

My child has just eaten part of a little pot – what should I do?

According to the National Poison Centre the risk of any issue is low. Their advice is to keep your child hydrated to ensure the part of the little pot that’s been eaten passes through easily.

My child has just eaten one of the plants – what should I do?

According to the national poison centre there is no need to do anything – all the plants are either fully edible or have non-edible components with low toxicity.

My Little Garden collector tray has leaked all over my X and damaged my Y, and I want you to pay for the damage.

As with any gardening activities, care should be taken when growing and watering plants inside. We suggest that to help reduce the risk of your collector tray leaking that you place your collector tray on a flat surface with some protective layer underneath to prevent damage to delicate surfaces. While we sympathise with your situation, it is your responsibility to take care to prevent this type of damage occurring. It is not our responsibility and we have no liability to compensate for any damaged caused.